var dinamicText = new Array;
var index = 0;
dinamicText[index] = new Array;
dinamicText[index]['text_1']   = '...the most visited pages are not always those more frequently displayed?';
dinamicText[index++]['text_2'] = 'Individual Web page popularity does not simply consist in how many times the page was displayed, but also in how many people visit the page and, especially, how frequently these people come back.  Ascertaining the number of viewings per visitor and the number of visits per visitor in each page may show that people, based on certain information, like to come back. This fact should be taken into account when creating your navigation scheme.';
dinamicText[index] = new Array;
dinamicText[index]['text_1']   = '...we can state which countries, companies or institutions the visitors are from?';
dinamicText[index++]['text_2'] = 'In the version of the monitoring eMerite VšechnoVíte, you may trace the Web visitor identity according to their IP addresses, i.e. numerical or nominal indication of the computers from which they access the internet. You may then address the identified visitors directly (i.e. by offer of services), or you can translate it into foreign languages to target specific Web visitors from abroad.';
dinamicText[index] = new Array;
dinamicText[index]['text_1']   = '...visitors often enter the Website via a different page rather than via the homepage?';
dinamicText[index++]['text_2'] = 'Carefully monitor from which pages the people enter your Website and, on the contrary, via which pages they are leave.  The most frequent initial entry pages show which favorite issues bring visitors to your Website and which pages are easily accessible from search engines. The last pages they visit are often the very ones that brought them there in the first place. However, high frequency of exits from a certain page can also signal a navigation scheme error – the visitors do not have any place to go from this page.';
dinamicText[index] = new Array;
dinamicText[index]['text_1']   = '...you may influence which search engines and which keywords to use to make people find your Website?';
dinamicText[index++]['text_2'] = 'It is useful to know which keywords and from which search engine your Website can be accessed or, respectively, in which position the hyperlink to your Website falls in search results for a certain phrase. The data ascertained may be utilized for optimizing the Web source code for search engines (Search Engine Optimization - SEO), enabling you to reach people coming to your Website after searching for the keywords that you have defined.';
dinamicText[index] = new Array;
dinamicText[index]['text_1']   = '...in a well-arranged way, you may trace the visit rate of various sections (columns) of your Website?';
dinamicText[index++]['text_2'] = 'Already in eMerite monitoring basic version, you may define by yourselves so-called sections, i.e. groups of pages with a common URL part. The visit rate of these pages is then monitored by the system separately. For example, there can be created a rule according which the system will consider a visit of any pages in the directory „www.domena.cz/produkty/“ as the visit of Products section. In a well-arranged way, you will thus see how many people in total have visited the given section, and you need not count visits to separate product pages manually.';
dinamicText[index] = new Array;
dinamicText[index]['text_1']   = '...a high banner "clicking rate" in Internetadvertisement is not all?';
dinamicText[index++]['text_2'] = 'Clicking tells nothing about whether the visitor was impressed by content of the Website towards which the banner is directed.  Therefore it is preferable to measure also in your own Website from which hyperlinks people arrive and what pages they are looking at.  eMerite monitoring is capable of measuring how many visitors came to your Website during a campaign for the first time, and how many of them started to come back after the campaign ended.  In addition, you may compare the time spent on your Website during the campaign or browsing depth, with a period before the campaign.';